The 34th Guzhen Lighting Fair has successfully concluded.

2026-03-23

The 2026 China (Guzhen) International Lighting Fair (Spring) (hereinafter referred to as the "34th Guzhen Lighting Fair"), a four-day event, successfully concluded at the Guzhen Convention and Exhibition Center in Zhongshan, Guangdong Province, from March 18th to 21st, 2026.



The 34th Guzhen Lighting Fair was bustling with visitors. Building upon the "1+8+N" grand lighting fair framework, this year's exhibition continued the theme "Guzhen Lighting Illuminates the World," targeting the peak spring purchasing season. Through exhibitions, supporting activities, and resource matching, the fair highlighted its "professional, market-oriented, and international" positioning.



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 The main venue—Guzhen Convention and Exhibition Center, the "Lighting Capital"—jointly hosted eight sub-venues: Starlight Alliance, Lihe Lighting Expo Center, Huayi Plaza, Lighting Capital Times Square, Guzhen Chang'an Lighting and Electronics City, Caosan International Lighting and Electronics City, Guyi Ruifeng International Lighting and Electronics City, and Guyi Qingfeng LED Trade Plaza. Over 3,600 brand enterprises were gathered, showcasing over 100,000 original new products, with a total exhibition area exceeding 1.5 million square meters.


The Lighting Capital Unveils Business Opportunities, Achieving Fruitful Trade Results


As of 2 PM on March 21, the main venue of the 34th Guzhen Lighting Fair had received a total of 94,996 professional visitors. Among them, 4,368 were international visitors, covering 127 countries and regions. Significant growth was seen in the number of buyers from Belt and Road Initiative participating countries such as Russia, Central Asia, and Southeast Asia, as well as key regions such as Northeast Asia. Nearly 150,000 people entered the eight sub-venues (the nine main venues combined attracted over 240,000 visitors).


During the exhibition, over 200 media outlets and industry experts presented the event comprehensively through various formats, including special reports, in-depth interviews, creative short videos, and interactive live streams, amplifying the exhibition's influence.


Inside the main and sub-venues, merchants from various countries flocked to the event, stopping to sample products, exchange technical details with company representatives, and actively place orders.


Exhibitors and buyers alike expressed that this year's exhibition was highly effective in connecting attendees, yielding significant results, and generating substantial achievements. They also expressed great anticipation for the 2026 Guzhen Lighting Fair Summer Exhibition (May 26-28) and the 35th Guzhen Lighting Fair (Autumn Exhibition) (October 22-25).


Based in the heart of lighting production, creating a world-class event


At the start of the "15th Five-Year Plan" period, this year's Guzhen Lighting Fair is not only an important international exhibition approved by the Ministry of Commerce, but also the first large-scale economic and trade event held after Guzhen Town clearly proposed the goal of "building a world-class lighting capital." This demonstrates the extraordinary significance and far-reaching impact of this exhibition.


Over four days, the exhibition was bustling with activity. On the opening day, the entrances to the main venue and various exhibition halls were teeming with people, with exhibitors and buyers gathering for this spring's industry extravaganza.


At the opening ceremony, to fully implement the provincial government's "Guangdong Goods Go Global" initiative, Guzhen Town signed agreements with two leading e-commerce platforms, Tmall and JD.com, to jointly launch the "Guangdong Goods Go Global • Guzhen Lighting Special" online zone, opening up a new channel for "Guzhen Lighting" to reach the whole country and the world.


Notably, the event also awarded plaques to 12 major lighting retailers from cities like Beijing, Shanghai, and Hangzhou, establishing a comprehensive platform for the lighting industry that integrates display and trade, channel expansion, and information exchange.


Outstanding Exhibits, Leading Innovation Trends Across the Entire Industry Chain


This year's Lighting Fair was not only a grand trade event but also a crucial indicator for understanding cutting-edge technologies and guiding product development trends.


The main venue brought together nearly 1,000 high-quality brand enterprises, showcasing a full range of products including smart lighting, home lighting, commercial lighting, outdoor lighting, specialized lighting fixtures, machinery and equipment, and accessories, extending to broader home furnishing sectors such as ceramic sanitary ware and smart locks, comprehensively demonstrating a rich and diverse industrial ecosystem.


During the four-day exhibition, from the launch of new and popular products and intensive display of lighting scenes at the main venue to real-world product selection and in-depth business negotiations at various sub-venues, the three major industry trends of "smart lighting, green and low-carbon, and healthy lighting environment" were highlighted, offering numerous highlights and plenty to see. Leveraging a complete industry chain layout, this year's Lighting Fair further highlights the industry's profound transformation from "selling products + selling services" to "selling experiences + selling solutions," a trend that has become a core focus for buyers.


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The main venue brought together nearly 1,000 high-quality brand enterprises. These achievements not only accelerate the lighting industry's move towards new quality productivity but also clearly demonstrate the industry's comprehensive upgrade towards high-end, intelligent, and green development.


Precise business matching, efficiently facilitating cooperation


This year's exhibition, relying on the online lighting platform, launched the new "Global Buyers Spring Tour," partnering for the first time with the Malaysia-China Chamber of Commerce. It also invited over 100 high-quality overseas buyers from Russia, Southeast Asia, West Asia, Europe, Africa, and Latin America to form a professional buyer purchasing group for dedicated matchmaking and product selection with exhibitors.


Three "Online Lighting Business Matching Meetings" were held during the exhibition, employing a dual mechanism of "intelligent algorithm + manual review" to ensure that invited buyers not only had purchasing intentions but also long-term cooperation potential. Simultaneously, a guided tour of the Interstellar Lighting Plaza was added, effectively improving the accuracy of supply and demand matching and mutual trust through exchange meetings and store visits. This assisted enterprises in expanding cooperation opportunities in Southeast Asia and the global market.


Industry Exchange and Dialogue: Exploring Development Paths


The organizers, in collaboration with professional institutions such as the China Lighting Association, the Guangdong Lighting Association, and the Guangdong E-commerce Association, hosted six high-quality themed events.



Six high-quality themed events focused on hot topics such as consumption upgrading, smart lighting, green development, cross-border e-commerce, and industrial globalization. These events brought together industry experts and enterprise representatives for in-depth discussions and brainstorming, continuously injecting new ideas and momentum into the high-quality development of the lighting industry.



Meanwhile, eight parallel venues were also set up, offering diverse activities such as procurement and ordering, business matchmaking, and special promotions. A series of themed events, including the "2026 Starlight Alliance (Spring) Special Lighting Fair," the "318 Global Lighting Procurement Festival and 10th Anniversary Celebration" at Huayi Plaza, the "Spring Lighting Procurement Season" at Lihe Lighting Expo Center, the "Spring Lighting Fair" at Lighting Capital Times Square, and the "Guyi Industrial Community All-Category Spring Lighting Procurement Festival" at Guyi Ruifeng International Lighting Accessories City and Guyi Qingfeng LED Trade Plaza, attracted a large number of merchants, bringing vibrant energy and commercial vitality to the Guzhen lighting market.


Immersive Experience, Unique Carnival Showcases the Culture of the Lighting Capital


During the exhibition, the "Lighting Capital of Light, Enjoy Life" cultural carnival was held concurrently. Outside the south gate of the Lantern Capital Ecological Wetland Park and around the Lantern King Square, the food area, souvenir area, and Lantern Capital premium products display area were bustling with activity. A variety of performances, including Chaoshan Yingge dance, intangible cultural heritage iron flower making, and light shows, presented a captivating cultural and visual extravaganza for global merchants and local residents.


Moving towards the future, gathering light globally, the 34th Guzhen Lantern Fair has successfully concluded. With industrial upgrading and market expansion, Guzhen sets off again in May.


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